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What Are the Best Ways to Find Leads/Prospects?

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Invite your friends on Twitter, Facebook, LinkedIn, and Instagram to try your product or to join your company.

Invite your friends on Twitter, Facebook, LinkedIn, and Instagram to try your product or to join your company.

Obviously, there is no substitute for your warm market. Network marketing is a relationship business. And, to a certain extent, recruits sign on with you and customers buy from you based on your relationship credibility which means that you are putting your credibility on the line. For this reason all network marketing companies ask consultants to make a prospect list which is first led by the “low lying fruit:” family, friends, neighbors, co-workers, business associates, church members, PTA members, club members, Facebook friends, etc.

Beyond the “low lying fruit,” head to your social networking contacts on the web. Invite your friends on Twitter, Facebook, LinkedIn, and Instagram to try your product or to join your company. Try to get the most use out of these social networking websites by marketing in the ways that those who join these sites like to be marketed to… For instance, when you receive a fresh batch of cosmetics or a new pair of shoes from your company, take a few beautiful pictures of yourself using the product, and post the images on your Instagram page. There are many people who have grown their businesses greatly by using such simple marketing techniques.

In addition, banner ads and pay-per-click advertising will yield inquiries. Attend to trade shows, state fairs or other local opportunities and run a booth. Classic advertising in a newspaper is available, but it is probably “your father’s Oldsmobile.” And then look into lead generation services. And when you do, make sure that you perform due diligence on the lead-generation company to determine that you are working with a reputable and ethical service.

For more information on the network marketing industry visit www.mlmlegal.com and www.mlmattorney.com.

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